Jun 22, 2020

Brands are struggling to find a new way to authentically connect to their customers and we are witnessing major communication disruptions. In an article that appeared in Adweek, Twitter said that users now trust influencers like YouTubers, almost as much as their friends. This is the age of influencer marketing. So...

Jun 8, 2020

Have you ever dreamed of the day your car can drive itself? The accelerating rate of research and development in automation and artificial intelligence is indicating that this dream may become a reality very soon. Raed Kadri, the Head of Ontario’s Autonomous Vehicle Innovation Network, shares about the different...

May 25, 2020

Once upon a time…We all recognize these four little words, don’t we? It means a story is about to begin. Storytelling is one of the most powerful means that leaders and brands have to influence, teach, connect and inspire.
The energy sector is often misunderstood. Could it be that we are not using effective...

May 11, 2020

How can a digital-native generation, like Millennials, impact the energy sector? In this podcast, Somi Arian, a multi-award-winning filmmaker, author, entrepreneur, and LinkedIn-top-voice, shares her extensive research on Millennials, how the needs and wants of this generation are reshaping the economy, and what brands...

Apr 27, 2020

Have you ever smelled a pickle after it has been electrocuted? Maybe not, but your kids probably have! Electricity is an important part of our day-to-day lives, but it can also be very dangerous. To help educate on electrical safety, many utilities have free in-school programs that offer fun and engaging...